Kailash Kher unveils Param Amrit — a divine skincare brand.
The grand launch at the Constitution Club of India brought together music, mantra, and ancient wellness.
Read CoverageMeet Dr. Nutan Kher - a seeker of ancient wisdom and the guiding spirit behind Param Amrit. Inspired by the timeless teachings of Ayurveda and conscious living, she brings together traditional rituals and modern skincare with grace and intention.
For as long as she can remember, Dr. Nutan Kher has been drawn to the quieter traditions of care — rituals rooted in intention, balance, and conscious living. Raised in an environment where ancient practices, devotional routines, and natural healing were part of everyday life, she developed a deep appreciation for skincare that feels both meaningful and gentle.
Over time, that personal journey evolved into Param Amrit — a collection inspired by Ayurvedic wisdom, timeless rituals, and the belief that true beauty begins with how something is created, not just what it contains.
Each formulation is handcrafted in small batches with plant-based ingredients, honouring traditional methods of preparation and a slower, more intentional approach to self-care.
For Dr. Kher, Param Amrit is more than a skincare brand. It is an offering of calm, beauty, and conscious care for modern living.
From a lifelong pursuit of inner harmony to the creation of Param Amrit.
Raised in an environment where devotion, sacred practices, and timeless wisdom were part of everyday life, she developed an early appreciation for rituals that nurture both inner and outer well-being.
A natural curiosity about human potential, self-discovery, and holistic well-being led her to explore diverse healing traditions and transformative practices, shaping a philosophy centered on balance, awareness, and conscious living.
Through years of working with individuals on their personal journeys, she witnessed how meaningful change often begins with small daily rituals practiced with consistency, intention, and care.
Over time, her love for traditional wisdom inspired a deeper exploration of beauty rituals that honour both the body and the spirit. This became the foundation of a vision that would later evolve into Param Amrit.
Inspired by timeless traditions and a desire to create skincare that feels both luxurious and meaningful, Param Amrit was launched at the Constitution Club of India in New Delhi, with the blessings of Shri Baba Swami Amritanand Ji.
Param Amrit continues to bring together ancient inspiration, thoughtful craftsmanship, and modern self-care for those who seek beauty with depth, intention, and authenticity.
To treat every leaf, root, and drop as sacred — sourced with care, prepared with prayer, offered with grace.
To honour the wisdom of the Charaka Samhita and the living practice of Mantra Aushadhi — keeping a quiet tradition vividly alive.
To care for skin as one would care for soul — gently, slowly, with the understanding that true beauty is never only surface.
We do not sell a product. We offer a practice — small enough to fit into your morning, vast enough to remind you that you, too, are sacred.
The Kher family has long been woven into India's cultural fabric — through music, medicine, and an enduring love for the country's spiritual heritage.
Witnessing my sister bring ancient Ayurveda back to the modern world fills me with immense pride. This journey transcends skincare — it is about preserving our rich heritage.
The grand launch at the Constitution Club of India brought together music, mantra, and ancient wellness.
Read CoverageDr. Nutan Kher speaks on Mantra Aushadhi, the Charaka Samhita, and why ritual belongs at the heart of self-care.
Read InterviewFrom bhajans to botanicals, a conversation on how an Indian household kept the old practices warm for generations.
Read FeatureDear friend,
If you have arrived at this page, then somewhere in you there is a longing — for slowness, for substance, for skincare that knows it is part of something larger than itself. I understand that longing. I have lived inside it for most of my life.
Param Amrit was not built to compete. It was built to remember. To remember that our grandmothers knew things our laboratories are only beginning to verify. To remember that a moment of ritual, repeated daily, is what changes us — not the cleverness of a formula alone.
I am grateful you are here. May our work meet you gently, and may it remind you, every morning, that you are worth the care of an entire tradition.