A Formulation Born in Royal Courts

Thousands of years ago, Kumkumadi — named after its star ingredient, Kumkuma (Saffron) — was among the most treasured beauty preparations in Ayurvedic tradition.

Referenced in classical Ayurvedic texts and cherished within royal beauty rituals, it was traditionally prepared using rare botanicals, precious oils, and meticulous methods to support radiant, luminous, and graceful skin.

KUMKUMADI GOLD™ by PARAM AMRIT™ is our devotion to that timeless legacy.

Prepared with 24 Karat Gold Dust, Saffron, Lotus Stamen, Manjistha, Nagkesar, Dashmool, Kasturi Haldi, Rose Petals, and Sandalwood, this deeply nourishing botanical serum helps support:

• Brighter-looking skin
• Smoother texture
• Improved softness
• A naturally luminous glow

— all without harsh additives, synthetic glow enhancers, or superficial coating agents.

This is not skincare merely inspired by Ayurveda.
This is Ayurveda — prepared the way it was always meant to be.

Free From

• No harsh additives
• No artificial glow enhancers
• No superficial coating agents

Just deeply restorative care rooted in one of the most celebrated beauty traditions in human history.

The Gold Standard — Why 24K Gold Dust

In Ayurvedic skincare, gold is not decoration. It is tradition.

Known as Swarna in classical Ayurvedic texts, gold has been used for centuries in elite beauty preparations for its believed ability to support skin radiance, enhance the efficacy of companion herbs, and promote graceful, youthful-looking vitality.

Modern skincare has only recently begun recognising what Ayurveda understood long ago — that gold, at the appropriate particle size, may help support the skin’s natural luminosity while improving the delivery of active botanical ingredients.

In KUMKUMADI GOLD™, 24 Karat Gold Dust is included not as a symbol of luxury, but because it has always belonged in the most revered Ayurvedic beauty formulations.

At PARAM AMRIT™, we honour this tradition through the philosophy of Mantra Aushadhi, where sacred mantras are chanted mindfully throughout the preparation of every formulation.

With KUMKUMADI GOLD™, this practice feels inseparable from the product itself.

You are not simply applying a serum.
You are continuing a ritual of beauty and self-care that is thousands of years old.

The intention is in every drop.

Suitable For

All skin types — especially dull, dry, uneven, mature, and tired-looking skin.

Ideal If You're Dealing With:

• Dullness and lack of glow
• Uneven skin tone
• Dry or tired-looking skin
• Fine lines and early signs of aging
• Pigmentation and dark spots
• Loss of softness and elasticity

Step 1 — Cleanse Begin with a clean face and neck. Pat dry gently — do not rub.

Step 2 — Apply Dispense 3–4 drops onto your fingertips. Warm slightly between
fingers before applying.

Step 3 — Massage Apply to face and neck using slow, upward circular motions.
Allow the serum to settle and absorb naturally — do not rush this step. This is
your ritual.

Step 4 — Layer Allow 2–3 minutes for the serum to absorb before applying any
additional skincare. In the morning, follow with SPF. At night, allow the serum
to work undisturbed as you sleep.

Frequency: Morning and night, as part of your daily skincare ritual.

How long does one bottle
last: With twice-daily use of
3–4 drops, a standard bottle typically lasts 4–6 weeks.